PhotoMerchant: Tell me about yourself and your photography business. Eddy Khayat: We got started in 1999, opening a studio above…
For those in the know, "being remarkable" is the phrase and concept developed by Seth Godin in his brilliant book…
¶Search Engine Optimization Close your eyes (but continue reading), and picture the referrer who sends the most business your way.…
Most photographers struggle with pricing and often adjust their prices in a futile attempt to find the sweet spot that…
Imagine you only have one precious client, and suddenly they disappear. Maybe they get eaten by a crocodile, or maybe…
Episode Two In this double episode of PhotoMerchant News we announce the arrival of "Packages" which allows photographers to combine…
The marketing world has changed dramatically over the past few years, giving businesses more options to reach out to clients.…
Last week I was walking through the dreaded mall with my family. As I browsed the storefronts and window displays…
My time is worth big dollars. And so is yours. It's late at night and I've just finished collating a…
Like it or not, professional photographers are salespeople. This doesn't mean we have to act out the stereotype of the…